First, Dov Seidman argues in Time Magazine, apologies are more consequential than ever before because our behaviors make bigger ripples in a more interconnected and interdependent world. “So we’re spending more time trying to distinguish authentic expressions of contrition from rote crisis-management exercises,” he says. In particular, business leaders are finding the value in affecting mea culpas.
“Corporate leaders are fast learning that apologizing is the ultimate act of transparency and reconnection, a prime example of how we can turn our hyper-transparent and hyper-connected world to our favor,” he writes. But there are better and worse ways to say you’re sorry in a sincere way, according to Seidman, who spells them out here.