A recently launched website aims to bring catharsis to the brokenhearted by providing a marketplace for the unwanted objects that remain after a break-up.
Annabel Acton, a 28-year-old business consultant and recent single, launched NeverLikedItAnyway.com in December after she was left with artwork and two unused plane tickets from a failed relationship. When she surfed the web looking for solace, she found only “depressing blogs” and “miserable advice from relationship experts,” she tells Huffington Post.
“Starting the site was an opportunity to come in with a voice that was a bit cheeky and irreverent and kind of fun,” Acton says. “It just kind of reminds everyone that this does happen to everyone, because when you do break up, you kind of feel like you’re the only one in the world who’s gone through it.”
Plus, the site might turn a profit while it helps people move on. Acton says the interaction between buyers and sellers usually results in some kind of comforting email exchange, such as, “‘I’m interested in buying your item, but I just want to tell you I’m so sorry — I read your story and I’ve been there,’” Acton says.